Marketing Your Business
Good marketing is critical to the success of your business. Marketing has many dimensions, including market research, customer service, advertising, targeting, packaging, pricing, e-marketing, and others. Investing in a good marketing plan will generate excellent returns.
Marketing
- Understanding Marketing
Basic definition and discussion of marketing. - 100+ Marketing Ideas
Multiple ideas your business can use to improve marketing. - International Sales
The international market is an excellent business opportunity. - Customer Service
Customer service is an essential skill for a business of any size and type. - Marketing Basics
Basic ideas of marketing, including strategy, research, and target marketing. - Competitive Analysis
Knowing your competition will help improve your business. - Target Marketing
Appealing to a small group of consumers can mean success for your business. - Marketing Plans
Like a business plan, a marketing plan is an essential guide. - 15 Foolproof Ideas For Promoting Your Company
Ideas to promote your company within the community. - High-Impact Marketing Programs That You Can Implement By Next Thursday
Highly effective ways to improve your business' marketing program. - Tradeshow Marketing
Face-to-face customer contact is often one of the best ways to market your services or products. - eMarketing
The online marketplace is busier and stronger than ever. - Marketing FAQs
Answers to frequent questions about marketing.
Advertising
- And Public Relations
The separate characteristics of advertising and public relations. - Advertising Primer
Make your advertisements effective and appealing to consumers. - How To Improve Your Yellow Pages Advertising
Get the most out of your Yellow Pages ad. - Advertising And Public Relations Guidelines In All Forms Of Media
The Federal Trade Commission's (FTC) rules and regulations of advertising and public relations in all media forms. - Online Advertising Regulations
The FTC's guide to online advertising. - Online Advertising
The U.S. Department of Commerce's guide to online advertising. -
Selling- Written vs. Implied Warranties
Link to the different types of warranties and how they affect customers. - How To Write A Warranty
Link to a guide on writing a warranty. - eCommerce FAQs
Answers to questions commonly asked regarding eCommerce.
- Written vs. Implied Warranties