TRINITY VALLEY = COMMUNITY COLLEGE

Dorothy=20 Hetmer-Hinds &nbs= p; =20 &n= bsp;=20 Office Phone# =20 903.675.6366

Ronald C. = Baugh=20 Technology Center 227 =20 E-Mail: =20 dhhinds@tvcc.edu

Textbook:

Boone,=20 Louis E. and Kurtz, David L. Contemporary Business, 13^th = edition, John=20 Wiley & Sons, Inc., 2010. = ISBN: = 978-0-470-43368-3

VCT=20 Students: = Go online to http://www.tvcc.edu/, Distance Ed = Students,=20 General Information, Click on VCT Textbook = Order Form,=20 print out form and fax to the TVCC bookstore. =20

Course Description:

This course is = designed to=20 survey the entire field of business, build a business vocabulary, = broaden the=20 student=92s perspective of the business field, aid the student in = selecting a=20 field of specialization and provide a background for further study.

Course=20 Learning Outcomes:

= The student will acquire an understanding of = the=20 following course learning outcomes:

=B7 =20 Briefly = describe=20 the key features of our business and economic = system.

=B7 =20 Analyze = the major=20 forms of business ownership of both large and small=20 businesses.

=B7 =20 Explain = the key=20 aspects of managing a business.

=B7 =20 Explain = how=20 businesses market their products and services.

=B7 =20 Describe = how=20 technology is changing the way businesses operate and=20 compete.

=B7 =20 Identify = the skills=20 that managers need to lead businesses in the new = century.

=B7 =20 Explain = the=20 importance of effective communication skills in business.

3 Basic Course Step:

1. = ; =20 Read = Textbook and=20 access WebCT/Blackboard.

2. = ; =20 Complete = Unit=20 homework assignments

3. = ; =20 Take = Assessments=20 On-Line (Unit 2 Assessment = will be=20 proctored)

eCourse Log-In Procedure:=20

To log in to Trinity Valley Community = College=92s=20 internet courses go to https://ecourses.tvcc.edu/ or = click=20 e-Courses on the TVCC homepage.

You = must create a=20 new password Every semester, even if you = created a=20 password in a prior semester

The log in and password information has changed. The = new log in=20 and password will now be the same. (Example log in: doej1234, Password: Doej1234), except the first letter = will be=20 capitalized on the password. Log = in=20 using your last name, first initial and = last 4=20 digits of your Social Security Number. If you are a VCT student, use the = last=20 four digits of your college-issued ID. Upon initial login, = you will=20 have to create an 8-digit password that conforms to the strong password = security=20 requirements. If you don=92t, you will get these error messages until = you=20 comply.

1. =20 Please enter a password with at least 8 = characters.

2. =20 Your password does not meet the strong password=20 requirement. It must include 3 of the following types of characters: = Uppercase=20 letters, lowercase letters, numbers, and symbols. For example: Pa55w*rd. =

HOW TO SETUP E-MAIL RETRIEVAL OF = FORGOTTEN=20 PASSWORDS

Once logged in, on your homepage where your courses = are listed,=20 click on My Settings (upper right hand corner), this will open = your My=20 Profile page. Click on Edit Profile and enter your email = address,=20 click SAVE. This will take you back to your My Profile = page. Click=20 on Change Password, the Change Password page opens. Enter = your=20 current password and then create a new 8 digit secure password (see = above),=20 enter your new password again. Next, you will need to create a secret = question,=20 such as: What is my pet=92s name? or=20 What city was I born in? Enter the correct answer to your = secret=20 question. When you are through, click on SAVE. Now, if you = forget=20 your password, you can retrieve it through your e-mail account.

If your course is taught by = BB/WEBCT,=20 do not attempt to log in until first day of classes for your appropriate = semester. If you register late, it will take a few days for you to be = able to=20 log in.

What Do I Do First?

Once you log in, = select the=20 syllabus icon and print the course syllabus.

Next, select the = Unit=20 Assignments icon and print them for Units 1 =96 4.

Click on the = other icons on=20 the homepage and read the data.

Then, begin = reading the=20 chapters and working the assignments.

Course Format:

This course is divided into three=20 units:

Unit 1: Chapters 1 =96 = 5

Mid-Term=20 Project

Unit 2: Chapters 6 = =9610

Unit 3: Chapters=20 11=9614

Study Tips:

The=20 student will be more successful in this class if you utilize the various = tutorials and components available that accompanies this textbook and = Internet=20 course. Students can also access the publisher website at www.wiley.com/college/boone

Testing/Final Grade:

The=20 final grade for each student will be determined using the point=20 system.

Each=20 major test will be worth 200 points for a total of 800 points. = Assignments will=20 consist of 6 exercises (worth 40 points each) and will total 240 points. = Total=20 possible points will be 1040. = Final=20 grade will be determined using the following = scale:

A =3D = 931 =96 = 1040

B =3D = 827 =96 930

C =3D =20 723 =96 826

D =3D =20 619 =96 =20 722

F =3D = below =20 619

Note: Homework and Unit Assessments = must be completed by the deadlines listed = on the=20 course calendar posted on this course website. Print the calendar to refer to = throughout this semester.

Drop Date Policy:

If the=20 student needs to drop a course or withdraw from the college, you must = complete=20 an official drop form from the Guidance Office to withdraw from this = course by=20 November 20, 2009 or contact the VCT = coordinator=20 at your college.

Assessment Schedule:

Unit 1=20 Assessment Ch. 1 =96 = 5 =20 September 21 =96 28, 2009

Mid-Term = Project &n= bsp; &nb= sp; =20 October 14 =96 19, = 2009

Unit 2 = Assessment Ch. 6 = =96 10 = November 9=20 - 16, 2009 (proctored exam)

Unit 3 Assessment Ch. 11 =96 = 14 December 1 - = 7,=20 2009

Introduction to Business Unit=20 Assignments

BUSG 1301/ Internet Course

Complete the following textbook assignments = and submit=20 to me using Web-CT/Blackboard. = Each=20 unit assignment consists of two separate questions and should be turned = in prior=20 to taking each unit assessment. Complete Unit 1 assignments prior to = taking Unit=20 1 assessment.

Unit 1:

A. =20 Chapter=20 1: Assume that to encourage = creativity=20 among its employees, Wal-Mart=92s head of store operations picks one = product in=20 which there is untapped potential and then challenges workers-from = managers to=20 clerks- to find ways to promote and sell more of it. This month=92s pick is duct = tape. =

1) Suggest a plan for promoting and selling = duct=20 tape. =

2)=20 What new uses might you suggest to encourage customers to buy more duct=20 tape? =

3) =20 What = other products=20 might you display the duct tape with? =20

4) =20 How would = you=20 display duct tape in the store to catch customers to use duct=20 tape?

B. =20 Mini-Case Situation: One of your employees enters your office, = closes the=20 door, and tells you that she has heard =93through the grapevine=94 that = a worker is=20 stealing money from the cash register. =20 As supervisor, how do you respond to such information = obtained=20 through the grapevine? = Assuming the=20 information is correct, what would you do to correct the=20 situation?

Mid-Term=20 Project:

A. = Home-based businesses. Assume=20 you=92re considering starting a small, home-based business. Select a business opportunity = that you=20 feel suits your interests and skills and could be operated from your = home, dorm=20 room, or apartment. =20

1. =20 Answer = the=20 following questions, about = your=20 business.

=B7 =20 How=20 would you explain your idea to a friend? =20 How does your idea differ from those behind existing=20 businesses?

=B7 =20 What=20 purpose does your business serve?

=B7 =20 What is=20 the condition of the industry you are entering?

=B7 =20 Who will=20 your customers or clients be?

=B7 =20 How will=20 you market the firm=92s goods or services?

=B7 =20 How much=20 will you charge?

=B7 =20 How will=20 you finance your business?

=B7 =20 How will=20 you measure your firm=92s success or failure at specific time=20 intervals?

=B7 =20 What=20 credentials qualify you to run this business?

=20

2. = Then=20 visit the following Web site. = http://www.powerhomebiz.com/

Under Business = Channels: Click on =93Working at=20 Home=94.

=20 Under =93Start-Up Know-How=94, click on the = =93Pitfalls of=20 working at home.=94

=20 Click on =93Success Factors=94, then scroll down and click on the = =9310 Rules=20 of Small

=20 Business Success=94

a. =20 What are = the top=20 ten problems (pitfalls) of working at home?

b. = What are the ten rules for = business=20 success that are listed on the Web site?

= Based on=20 these lists, how would you modify your business = plan?

B. =20 Write = a=20 newspaper ad to attract applicants for the position of retail = salesperson in=20 your small business.

= Unit II:

Complete the following textbook assignments = and submit=20 to me using the WebCT/Blackboard course = site. Each unit assignment consists = of two=20 separate questions and should be turned in prior to taking Unit 2 = assessment.

A. = Chapter 6: Starting a = business. = Starting=20 your own business requires certain personal skills and abilities. Visit the following Web site = and take=20 the entrepreneur test that measures how ready a person is to start his = or her=20 own business. Based on = the results,=20 do you think you=92re ready to start a business?

Why or = why=20 not?

http://liraz.com/ Click on =93Take the = Entrepreneur=20 Test=94

Note: =20 Internet Web = addresses=20 change frequently. If you = do not=20 find the exact sites listed, you may need to access the organization=92s = or=20 company=92s home page and search from there. =20

B. Chapter 14: Describe an instance in which you received = good customer=20 service. Then describe an instance in which you received poor customer = service.=20 Did either of these experiences influence whether you returned to buy = additional=20 products? Why or Why not?

Unit III:

Complete the following textbook assignments = and submit=20 to me using the WebCT/Blackboard course = site. Each=20 unit assignment consists of two separate questions and should be turned = in prior=20 to taking Unit 3 assessment.

A. = Internet:=20 Guide to your Personal Finances: Even=20 though you are still in college, you face a number of important = financial=20 issues, everything from paying college expenses to dealing with credit = cards.=20 Visit the following Web site and click on =9310 Steps to Financial = Fitness.=94 What=20 are the ten steps? Which of these will be easiest for you to complete? = Which=20 will be the most difficult? http://www.getcolle= gefunds.org/ad_steps.html

B. = You = want to=20 borrow funds to finance next year=92s college expenses. Use the = following=20 website: http://www.getcolle= gefunds.org/ad_steps.html Set up a budget = showing=20 your expected income and expenses, and determine how much money you will = need to=20 borrow. Then outline a plan for repaying the borrowed = funds.=20 Provide enough detail to convince your financing source to lend you the = money.=20 (Click on #2 =93Using Budget Calculator=94 to set up a=20 budget.)